In a follow-up to the first Kronenbourg 1664 ‘Taste the French Way of Life” BBQ Party at The Roof, First Avenue Bandar Utama (which you can read more here – https://timchew.net/2014/08/15/kronenbourg-1664s-rooftop-bbq-party-at-stratosphere-the-roof/) comes the second party in the 8-part series – Movie Night! This time the event took place at GSC Signature at The Gardens, Mid Valley on 5 September 2014 and as usual was open to Kronenbourg 1664 consumers who RSVP-ed on their Facebook page http://www.facebook.com/KronenbourgMY
To quickly recap what the Kronenbourg 1664 ‘Taste the French Way of Life’ campaign is all about, it is a brand new thematic campaign about work/ life balance aimed at giving you and your friends some enjoyable, memorable yet simple experiences. It’s about a balance of achievement versus enjoyment, and while Malaysians put much effort into their careers, we sometimes forget to relax and de-stress. That’s where the French way of life comes in – having some fun and excitement while enjoying the moment.
Guests were enthusiastically taking pics at the photo wall as there is an on-going Kronenbourg 1664 Quality Moment Instagram contest running until 30 September 2014 where you can win some cash prizes by simply doing the following steps:
1. Follow @k1664MY on Instagram
2. Set your Instagram account privacy to “Open to Public” (otherwise Kronenbourg 1664 Malaysia can’t see you update!)
3. Snap your most creative photo and upload to Instagram with the hashtags – #frenchwayoflife #k1664my #Kronenbourg1664
Then sit back and cross your fingers! First prize wins RM1,000.00, second prize is RM800.00 and the third prize is RM500.00
Full terms and conditions at http://www.facebook.com/KronenbourgMY
Earlier during the dinner, I caught up with an old friend of mine who’s the Marketing Manager (Premium Brands) of Carlsberg Malaysia (importer and distributor of Kronenbourg 1664) who shared with me, “The Kronenbourg 1664 ‘Taste the French Way of Life’ series is not about going out and partying till dawn. Our mission is to get people to put an end to working on a Friday evening and start indulging in occasions where sharing good conversation, catching a show together or even just enjoying a good meal brings to life a memorable and enjoyable experience. After a long and hard week of work, we at Kronenbourg 1664 would like to help them start their weekends right through a series of enjoyable and relaxing Friday evenings”.
If you missed the first two events don’t fret as there are more Kronenbourg 1664’s “Taste The French Way of Life” events scheduled from now until December!
MAKE SURE YOU SAVE THESE DATES:
12 September 2014 – Darts Night. It’s time to get your game face on!
19 September 2014 – Dining in the Dark. It’s time to get those taste-buds tingling with anticipation
3 October 2014 – Comedy Night. Like they say, laughter is the best medicine
17 October 2014 – Food Marche. Food glorious food!
31 October 2014 – Broadway show. Kick-up those heels and sing along because this is going to be a show to remember!
5 December 2014 – Kronenbourg 1664 Year-End party. Billed to be the most fun you’ll have this year! (I’m so looking forward to this one!)
Find out how you can attend by heading over to http://www.facebook.com/KronenbourgMY
Psst! Kronenbourg 1664 is also giving out some Handheld Monopods for you selfie addicts out there! Simply purchase a Kronenbourg 1664 beer tower, or two buckets or six full pints of Kronenbourg 1664 at participating outlets and you’ll get one (while stocks last of course). This giveaway is run in conjunction with the ‘Taste the French Way of Life’ campaign to reward you with the right tool to capture your special moments!