Pavilion Bukit Jalil retail planners announced on 26 November 2019 at Pavilion Hotel Kuala Lumpur that it has successfully secured 1 million square feet of confirmed tenants and is close to securing another 300,000 square feet with committed tenants for the mall.
The announcement of Pavilion Bukit Jalil’s anchor tenants was officiated by Yang Berhormat Tuan Muhammad Bakhtiar bin Wan Chik, Deputy Minister of Tourism, Arts and Culture Malaysia alongside Dato’ Joyce Yap, CEO Retail of Kuala Lumpur Pavilion Sdn Bhd and Datuk Lee Whay Hoong, Director, Regal Path Sdn Bhd, owner of Pavilion Bukit Jalil.
Kuala Lumpur Pavilion Sdn Bhd, the team managing the renowned Pavilion Kuala Lumpur are the Retail Planners of Pavilion Bukit Jalil. The mall takes into account shopper interaction and experience, and will offer a vibrant retail mix, a wide range of dining options, and innovative recreation, reinforcing its position as the area’s premier lifestyle shopping destination with best-in-class retail, dining and leisure.
With 1.8 million square feet in retail space, Pavilion Bukit Jalil is the crown jewel of the 50-acre integrated Bukit Jalil City, comprising retail, residential, commercial and hospitality components. Pavilion Bukit Jalil will be the largest shopping mall within a 10 kilometre radius. When it opens in 2021, it will be one of the top 10 largest shopping malls in Malaysia with a specially curated tenant mix.
Anchor tenants will include department store operator PARKSON, DADI CINEMA, China’s second largest cinema chain, FOOD REPUBLIC, THE FOOD MERCHANT, HARVEY NORMAN superstore, and PAVILION BUKIT JALIL ICE RINK. The team is confident that with these brands, alongside a host of mini anchors, specialty stores, food and beverage outlets, leisure and entertainment attractions will provide Pavilion Bukit Jalil a significant advantage over its competitors.
Speaking at the event, Dato’ Joyce Yap, said “I am proud to announce that 1 million square feet of the Pavilion Bukit Jalil retail space has already been secured with tenants. We are also close to securing another 300,000 square feet in retail space from committed tenants though there is still 18 months to the opening”, she said.
Dato’ Joyce Yap added “For the remaining retail spaces, we are actively seeking new-to market brands locally and from abroad. We are in different stages of discussions with retailers at present. Despite current market conditions, there are still many regional brands interested to enter Malaysia because of our strong fundamentals and low business costs. However, they are selective of their mall of choice. We affirm that Pavilion Bukit Jalil’s strategic location and opening is timely for their brand entry into Malaysia and this has elevated their confidence in us”.
As experienced retail planners (they are the team behind the highly successful Pavilion Kuala Lumpur), the Pavilion Bukit Jalil team employed a dynamic leasing strategy based on in-depth knowledge of the retail market, extensive consumer research and focus group studies to mitigate the risks for stakeholders. Through Pavilion Kuala Lumpur, they have established good relationships with a strong network of retail brands, both locally and internationally, prompting a high level of engagement and understanding of the market to cater to the changing needs of the retailers and consumers.
As a regional destination mall, Pavilion Bukit Jalil also aims to potentially tap into the millions of overseas tourists as well as local tourists that visit Kuala Lumpur every year. Tourism Malaysia recently reported that Malaysia welcomed 13.35 million international tourists in the first half of 2019, with tourist receipts at RM 41.69 billion.
Pavilion Bukit Jalil is strategically located, and will be highly accessible to a catchment population of 1.9 million when it opens. Pavilion Bukit Jalil is connected by public transport and two LRT stations, as well as a network of roads and major highways including the Bukit Jalil Highway, Kesas Highway, MRR2 and the Maju Expressway.
The mall is planned with a functional layout that aims to connect shoppers seamlessly to the mall’s facilities, services and offerings. Aggressive marketing efforts will ensure activities, festivals and promotions the whole year round. As a customer-centric mall, emphasis will be on personalized services while digital innovation and cashless systems aims to make visits convenient and immersive.
With timeless architecture and functional design, Pavilion Bukit Jalil is highly visible from afar as it has a 560m façade fronting Bukit Jalil highway. The mall will feature a 28,000 square feet Piazza for outdoor concerts and events and a 47,000 square feet Exhibition Centre for consumer exhibitions.
The mall is connected to integrated components such as the Park Sky Residences, signature shops, future hotel and the 80-acre Bukit Jalil Recreational Park.
For more information, visit http://www.pavilionbukitjalil.com
Photo/ visual Credits: Pavilion Bukit Jalil