Samsung Malaysia Electronics recently unveiled the Galaxy S24 Ultra, Galaxy S24+, and Galaxy S24 in Malaysia, bringing innovative mobile experiences powered by Galaxy AI. The Galaxy S series ushers in a new era with Galaxy AI, which enhances nearly every aspect of the Galaxy S24 series, from enabling barrier-free communication with intelligent text and call translations to maximising creative freedom with Galaxy’s ProVisual Engine and setting a new standard for search.
“The Galaxy S24 series transforms our connection with the world and ignites the next decade of mobile innovationGalaxy AI is built on our innovation heritage and deep understanding of how people use their phones. We’re excited to see how our users around the world empower their everyday lives with Galaxy AI to open up new possibilities.”
TM Roh, President and Head of Mobile eXperience Business at Samsung Electronics
The Galaxy S24 series represents a leap forward in smartphone technology, seamlessly integrating intelligence into your daily routine. From effortless communication to enhanced productivity and groundbreaking camera capabilities, the S24 empowers you to connect, create, and experience the world around you like never before.
Imagine conversing with colleagues abroad or seamlessly booking reservations in foreign languages – Galaxy AI makes it possible. Live Translate bridges language barriers, offering real-time translation across 37 languages in various apps, whether you’re speaking, chatting, or texting. Crafting the perfect email or social media caption is also effortless with Chat Assist, which provides AI-powered suggestions to ensure your message resonates. Additionally, Samsung Keyboard allows you to translate messages on-the-go in 13 languages, while Android Auto keeps you connected when driving by summarizing messages and suggesting concise replies.
Staying organized and keeping track of information becomes a breeze with the Galaxy S24. Note Assist utilizes AI to generate summaries, pre-formatted templates, and eye-catching covers for your notes, making them easy to find and reference. For those crucial voice recordings, Transcript Assist leverages AI magic to transcribe, summarize, and even translate multi-speaker conversations, ensuring you never miss a detail. And when you need to delve deeper into information, Circle to Search, a revolutionary gesture-driven tool developed in collaboration with Google, allows you to search directly within any app. Simply long press, circle, highlight, scribble on, or tap anything on your screen, and instantly trigger a Google search, bringing context and details to life without ever leaving the app you’re using.
The Galaxy S24 series elevates your photography experience to a whole new level. Capture stunning zoom photos with unparalleled clarity thanks to the Galaxy S24 Ultra’s Quad Tele System, featuring a 5x optical zoom lens and the groundbreaking Adaptive Pixel Sensor. Even in low-light conditions, the upgraded Nightography capabilities ensure your photos and videos shine with exceptional detail and brightness. Unleash your inner creative with innovative editing tools that let you remove unwanted objects, get AI-powered suggestions for enhancements, or even fill in backgrounds. And for those action-packed moments, the new Instant Slow-mo function generates additional frames, allowing you to relive every detail in captivating slow motion.
Galaxy S24 series’s ProVisual Engine is a comprehensive suite of AI-powered tools that transform image-capturing abilities and maximize creative freedom every step of the way, from setting up a shot all the way to sharing it on social. Galaxy S24 Ultra’s Quad Tele System, with new 5x optical zoom lens, works with the 50MP sensor to enable optical-quality performance at zoom levels from 2x, 3x, 5x to 10 magnification thanks to Adaptive Pixel Sensor.
With upgraded Nightography capabilities, Samsung claims that photos and videos shot on Galaxy S24 Space Zoom are superior as the phone’s camera is able to capture more light in dim conditions with Galaxy S24 Ultra’s larger pixel size, now 1.4 μm, which is 60% bigger compared to the previous model. Blur is reduced on Galaxy S24 Ultra with wider optical image stabilizer (OIS) angles and enhanced hand-shake compensation. When recording videos, both front and rear cameras are equipped with Dedicated ISP Block for noise reduction, and Galaxy S24 analyzes gyro information to distinguish between the filmer’s movement and the subject’s. This allows more effective noise removal and clear videos in the dark, even from far away.
After great shots are captured, innovative Galaxy AI editing tools enable simple edits like erase, re-compose, and remaster. For easier and more efficient optimizations, Edit Suggestion uses Galaxy AI to suggest perfectly suitable tweaks for each photo. To give users even more creative control and freedom, Generative Edit can fill in parts of an image background with generative AI. When a picture is crooked, AI will fill in the borders. When an object needs to be slightly moved to be in the perfect position, AI lets users adjust the position of the subject and generates a perfectly blended background in its original spot. Anytime Galaxy S24 deploys generative AI to amplify an image, a watermark will appear on the image and in metadata. And if an action-packed video needs to be slowed down, new Instant Slow-mo can generate additional frames based on movements to smoothly slow down action-packed moments for a more detailed look.
The Galaxy S24 delivers a seamless and powerful user experience. The cutting-edge Snapdragon® 8 Gen 3 Mobile Platform for Galaxy provides exceptional performance and efficient AI processing, ensuring your device runs smoothly and efficiently. Whether you’re browsing the web, playing games, or editing photos, the 1-120 Hz Adaptive Refresh Rate guarantees a visually stunning and responsive experience. Immerse yourself in the brightest Galaxy display ever, boasting a peak brightness of 2,600 nits, making every visual come alive with exceptional clarity. Additionally, the Corning® Gorilla® Armor offers enhanced durability and significantly reduced reflection, ensuring a comfortable and immersive viewing experience under any lighting conditions.
Security and Privacy You Can Trust:
Security and privacy are paramount, and the Galaxy S24 prioritizes both. Samsung Knox safeguards your data with a multi-layer security platform, featuring real-time threat detection to keep you protected. Advanced Intelligence Settings empower you to control how much your data is used to enhance AI features, giving you complete control over your privacy. Signing in across devices becomes more secure and convenient with passkeys, which utilize digital credentials to eliminate the risk of phishing attacks. Additionally, your data remains protected during backup and sync with Samsung Cloud thanks to end-to-end encryption, ensuring only you have access to your information.
The Galaxy S24 series reflects Samsung’s commitment to a sustainable future. The device incorporates recycled plastics, glass, and aluminum across both internal and external components, minimizing its environmental footprint. Furthermore, the S24 takes sustainability even further by incorporating recycled cobalt and rare earth elements in key components, marking a significant step towards a more eco-conscious future. Additionally, the Galaxy S24 series is the first Galaxy S series to be designed with recycled steel and Thermoplastic Polyurethane (TPU), demonstrating Samsung’s continuous efforts towards environmental responsibility.
Galaxy S24 Ultra is the first-ever Galaxy phone to feature a titanium frame, enhancing device durability and longevity. The Galaxy S24 series comes in Earth mineral-inspired colour tones. On Galaxy S24 Ultra, colours include: Titanium Gray, Titanium Black, Titanium Violet and Titanium Yellow. On Galaxy S24+ and Galaxy S24 colours include Onyx Black, Marble Gray, Cobalt Violet and Amber Yellow. All three models will come with additional colours available online only.
With its seamless integration of intelligence, groundbreaking features, and commitment to sustainability, the Galaxy S24 series paves the way for a more connected, productive, and secure future.
| Product | Model | RRP | Colour Availability | |
| Galaxy S24 Ultra | Galaxy S24 Ultra (1TB) | RM7,799 | Titanium GrayTitanium YellowTitanium VioletTitanium BlackOnline Exclusive (Titanium Blue, Titanium Orange, Titanium Green) | |
| Galaxy S24 Ultra (512GB) | RM6,799 | |||
| Galaxy S24 Ultra (256GB) | RM6,299 | |||
| Galaxy S24+ | Galaxy S24+ (512GB) | RM5,399 | Cobalt VioletAmber YellowMarble GrayOnyx BlackOnline Exclusive (Sandstone Orange, Sapphire Blue, Jade Green) | |
| Galaxy S24+ (256GB) | RM4,899 | |||
| Galaxy S24 | Galaxy S24 (512GB) | RM4,599 | Amber YellowCobalt VioletMarble GrayOnyx BlackOnline Exclusive (Sandstone Orange, Sapphire Blue, Jade Green) |
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Photo credits: Samsung Malaysia and author’s own
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