Carlsberg Malaysia launched its new Environmental, Social and Governance (ESG) programme, Together Towards ZERO and Beyond (TTZAB) on 21 October 2022. The programme includes an additional two priorities and revised targets which reaffirms the brewer’s commitment towards its purpose of ‘Brewing for a better today and tomorrow’.
These revised goals include a blueprint for achieving net zero carbon emissions across the whole value chain by 2040, from the fields of barley to the glass of beer in your hand. The brewers’ ESG objective of TTZAB, which pledges support for the United Nations Sustainable Development Goals (UNSDGs), is also a development of the Group’s previous ESG initiative of Together Toward ZERO (TTZ). Since then, the brewer has made progress toward fulfilling its commitment, reducing carbon emissions by 73% and water use by 31% per hectolitre of beer produced this year compared to 2015, as well as advocating for responsible consumption to over 10,000 consumers and logging more than 1,300 days over the course of the past three years without a LostTime Accident.
In addition to tackling climate change, the extended TTZAB programme now addresses a larger range of ESG issues that have an impact on the individuals and communities where Carlsberg operates. Achieving six ZEROs—ZERO Carbon Footprint, ZERO Farming Footprint, ZERO Packaging Waste, ZERO Water Waste, ZERO Irresponsible Drinking, and ZERO Accidents Culture—is now the main goal. These goals assist the brewer in moving toward more environmentally friendly business operations and reinforce its dedication to taking the necessary collective action on the ESG issues that are most important to the brewer and its major stakeholders.
“As we are celebrating the very first Carlsberg beer brewed locally 50 years ago, we are pleased to launch TTZAB and pledge our support towards Malaysia’s Net Zero Emissions ambition by 2050 and the 12th Malaysia Plan: Advancing Sustainability by 2025. Our aim is to enable consumers to enjoy a great beer whilst leaving the smallest carbon footprint possible. To do this, we leave no stone unturned, from the grains and water that we brew with, to the recycling of empty bottles and cans once you’ve enjoyed your beer. This is the right thing to do, for our business and for society.”
Stefano Clini, Managing Director of Carlsberg Malaysia
Since 2015, Carlsberg Malaysia has reduced carbon emissions by 73%, marking a major advancement in the company’s efforts to achieve ZERO carbon footprint. Recent green initiatives include the acquisition of 18 totally electric forklifts to replace the diesel and LPG units, which might reduce carbon emissions by 194,000 kg annually, and the purchase of I-REC to supply the brewery with 100% renewable electricity. The brewery uses only natural gas and biogas from its wastewater treatment plant, uses no coal, and is on track to have no waste going to landfills by the end of 2022 thanks to the recycling of its used yeast, wastewater sludge, and kieselguhr.
The ZERO Packaging Waste initiative sees 92% of returnable glass bottles in Peninsular Malaysia reused or recycled under the Distributor Return Scheme, which is equivalent to about 100,000 bottles a day.
Furthermore, the brewery recycles all of the cans, shrink and stretch wraps, and corrugated cardboard that are disposed of in the brewery. Its conversion to Cradle-to-Cradle Certified eco-friendly inks on its bottle labels enhances the packaging’s capacity to be recycled, and more improvements are being developed.
The ZERO Water Waste initiative has seen a 31% reduction in water usage since 2015, which equates to 96 Olympic-sized swimming pools. The Carlsberg brewery also uses groundwater which reduces the stress on Air Selangor.
(Ed – I tried to ask if the brewery can use rainwater-harvesting instead of groundwater which may cause sinking, a phenomenon Indonesia’s capital Jakarta has been facing for a number of years. Somehow my question seemed to have gotten lost in translation so I didn’t really receive a reply. Carlsberg Malaysia, if you’re reading this perhaps you can drop me an email with the answer.)
The #CELEBRATERESPONSIBLY campaign’s collective efforts and implementation aims to achieve ZERO incidences of irresponsible drinking with 100% responsible drinking messaging on its product packaging, website, social media platforms, brand activations, and collaborations with e-hailing operators and business partners to promote responsible consumption and provide alcohol-free brews like Somersby 0.0 sparkling juice.
Since January 2019, the Carlsberg ZERO Accidents Culture, which prioritises the welfare and safety of employees, has achieved more than 1,300 days with ZERO Lost-Time Accidents. The number of on-the-road accidents has effectively decreased by 72% this year compared to last year thanks to safe and defensive driving trainings. The brewer also unveiled the BrightMile app, which encourages staff members to embrace safe driving practises to reduce driving risks. The brewer has implemented stringent COVID-19 preventive strategies, including as weekly on-site swab testing that must be conducted by medical officials starting in 2021. As of yet, no COVID-19 clusters have been observed in Carlsberg Malaysia, indicating that these measures were successful.
TTZAB is the brewer’s answer to issues including inequality, climate change, and water scarcity, as well as the growing emphasis on health and wellbeing in society. As a result, in order to achieve TTZAB’s goals, Carlsberg strives to responsibly manage its most significant business impacts while making positive contributions to society.
Photo credits: Carlsberg Malaysia
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