Huawei Ascend P8 Launched in Malaysia

[Tech]

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Huawei officially launched the P8 in Malaysia at a media launch at Pavilion Kuala Lumpur on 18 June 2015. This new smartphone offering continues the minimalist design of previous generations in the P series, and is a combination of elegance, craftsmanship and durability.

Highlights include:

  •  The nano-injection molding process results in an industry-leading seamless tight junction connecting a 1.5mm thin plastic bar with one of the industry’s largest screens
  • The phone is 6.4mm thin, with dual SIM cards, and 4G network capable
  • Powerful dual-antenna with proprietary Signal+ technology allows the smartphone to instantly switch between antennas ensuring a continuous strong network connection
  • The triple-layer shark-gill design enhances the reliability and robustness of the device
  • New Kirin 930 64-bit Octa-Core chipset which boosts performance by approximately 20 percent compared with other phones with similar levels of battery life
  • The body’s sleek back cover is constructed of steel, for reinforced structural rigidity

The Huawei P8 also comes with a revolutionary touch screen experience that will be more convenient for users. For example, double-tapping a knuckle captures a full-length screen shot, while drawing a circle on the screen quickly captures content.

There’s also the “Intelligent Voice” function allows users to call out to their misplaced smartphone, which will respond through its speaker to identify. The device is powered by a 2680mAh battery and paired with Kirin 930 Octa-Core 64-bit chipset, delivers both performance and battery life.

The P8 comes with a new camera design by combining hardware, software and proprietary algorithms to help users capture beautiful photographs, even in the worst lighting conditions.

Features include:

  • Industry-leading Optical Image Stabilizer technology up to 1.2°, enabling high-quality photos and videos, and managing camera shake so images are consistently sharp
  • The world’s first four-colour RGBW sensor enhances brightness by 32 percent in high contrast lighting situations, reduces it by 78 percent in low light environments. DSLR-level independent image processor enabling noise reduction when shooting and intelligent detection of a high-contrast lighting environment
  • Four professional quality low-light shooting modes giving users access to a virtual photo and video studio to capture artistic inspirations.

A new function which is sure to excite those who like taking videos is the Huawei P8’s Director Mode – the industry’s first professional-level video capture function on a smartphone. It allows users to direct and control up to three other Android phones when shooting a video scene from four angles simultaneously while also synchronize video clip editing.

 

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Huawei also launched the P8 Lite, a 5.0-inch fully laminated IPS touchscreen. The 7.7mm Huawei P8 Lite’s body is an integration of design and craftsmanship, and allows convenient single-handed operation. Huawei P8 Lite is equipped with 5MP front-facing and 13MP rear-facing cameras. The rear camera features an F2.0 aperture, 7mm micro lens, and a 28mm wide-angle function. The front-facing camera uses a 22mm wide-angle lens with 1.4m pixels that reach out to an 88° frame area.

The P8 Lite is powered by a 1.2 GHz 64-digit octa-core Kirin 620 chipset, and is 4G LTE Cat4 connectivity capable with a download speed of 150Mpbs (depending on network of course). 

At the launch, there was a photography sharing session by Keow Wee Loong, Malaysia’s rising photographer and influencer for Huawei P8. During the session, Keow showed a few test shots of the P8’s low-light shooting modes. The Light Painting mode, one of the four professional low-light shooting modes leverages the P8’s manual camera shutter to capture broad swaths of light. Another industry first low light technology is the light check and preview mode. By giving users a preview of what the shot will look like, allowing users to experiment creatively with light sources in the dark.

Speaking on the camera performance, Keow said, “The professional quality low-light shooting modes in the P8 are amazing. As a photographer, I’m impressed with what the device can do – not only does it captures quality photos in low light. With social updates getting increasingly visual, it is safe to say that P8 will not only serve as a function phone but a device that inspires creativity. It’s very exciting!”

Apart from the P8 and P8 Lite, Huawei also introduced a line-up of mid-range devices and a tablet namely the Huawei Y3, Huawei Y5 and Huawei T1 respectively.

Huawei also announced the winners of their ‘WeiToCreativity’ Contest whereby Huawei fans voted for the most creative photos taken by Huawei’s P8 seven influencers namely Karen Kho, Keow Wee Loong, Bryzoid, Oharieff, Hanie Hidayah, Fad Manaf and Jaemy C.

 

Karen Kho all smiles after winning the competition!

Karen Kho all smiles after winning the competition!

Karen Kho with her brand new Huawei P8

Karen Kho with her brand new Huawei P8

 

The ‘WeiTo’ campaign by Huawei Consumer Business Group aims to draws inspiration from Huawei’s global brand ideal, “Make It Possible” which defines “it” as the power of dream and innovation and building intensive emotional connection with consumers. ‘Wei To’ will be part of every facet of the business from marketing strategies, innovative products, consumer outreach and future plans for growth.

‘Wei To’ is also a play on the Huawei brand to make it more relatable to consumers as ‘Wei’ also means getting connected as it is a form of saying hello in Asian cultures. ‘Wei’ pronounced in English as ‘Way’, essentially carries the same meaning of the word ‘way’ of which Huawei is paving the ‘Wei To’ inspiring consumers to be bold and make things possible to achieve their dreams.

In conjunction with the launch of Huawei P8 in Malaysia, Huawei organised a roadshow to showcase the P8 and P8 Lite at Pavilion, Kuala Lumpur from 18 -21 June 2015.

The Huawei P8 is available in two colours – Titanium Grey and Mystic Champagne, and is priced at RM1,799.00 while the other devices are priced at:

·       P8 Lite – RM899.00

·       Huawei Y3 – RM249.00

·       Huawei Y5 – RM339.00

·       Huawei T1 – RM649.00

·       Huawei TalkBand B2 Classic – RM558.00 (Available at Vmall.my)

·       Huawei TalkBand B2 Elite – RM668.00 (Available at Vmall.my)

 

The devices are currently available at all Huawei authorized stores nationwide.

 

Huawei P8

 

Huawei P8 Tech Specifications

  • Size

Height

144.9mm

Width

72.1mm

Depth

6.4mm

Weight

144g

  • Color

Mystic Champagne/Titanium Grey

  • Display

5.2″ FHD Screen, 1080p (1920 x 1080), 424ppi
16M colors

  • CPU

Hisilicon Kirin 930, 8-core 64bit, 2.0GHz

  • Operation System

Android™ 5.0

  • Memory

RAM : 3 GB;
ROM : 16 GB

  • Network

TDD LTE: B38/B39/B40/B41
FDD LTE:B1/B3/B4/B7
UMTS: 850/900/1700/1900/2100MHz(B8/B5/B4/B2/B1)
GSM : Main card: 850/900/1800/1900MHz
Second card:850/900/1800/1900MHz

  • GPS

GPS/A-GPS/Glonass

  • Connectivity

Wi-Fi 2.4GHz b/g/n with Wi-Fi Direct support
BT 4.1+LE
MicroUSB (High Speed USB)

  • Sensors

G-Sensor, Gyroscope sensor, Ambient Light Sensor, Proximity sensor, Compass, Accelerometer

  • Camera

13 Mega pixel main Camera, OIS, RBGW sensor, DSLR-level Image Signal Processor, 1080p video recording/1080p video playback; F2.0; Dual color temperature flash
8 Mega pixel front Camera

  • Audio

Audio: MP3、MIDI、AMR-NB、AMR-WB、AAC、AAC+、eAAC+、PCM、WMA
Video: H.263、H.264、MPEG-4、MOV、ASF、RM、RMVB
Picture: PNG、GIF、JPEG、BMP、WEBP、WBMP
3.5mm Audio Jack

  • Video

Video Codec: MPEG-4, H.264, H.263, VP8, RV7-10, Xvid, WMV9
Video File Format: *.3gp, *.mp4, *.m4a, *.rm, *.rmvb, *.wmv
Image Codec: PNG, GIF (Static only), JPEG, BMP
Image File Format: *.png, *.gif (Static only), *.jpeg, *.bmp

  • Emotion UI

EMUI 3.1

  • Battery

2680mAh(Typical Value)

  • In the box

Handset×1
Headset×1
Charger×1
USB cable×1
Quick Start Guide×1
Safety Information×1

.

Huawei P8 Lite

 

Tech Specifications

Processor •       Hisilicon Kirin 620 CPU Core Octa-Core 1.2 GHz
Frequency •       GSM 850, 900, 1800, 1900 UMTS B1/B2/B8 LTE B3/B7/B8/B20
Display •       5” HD 1280 x 720 IPS Capacitive, Multi-touch
Camera •       Rear Camera: 13MP BSI Camera

•       Front Camera: 5MP

Battery •    2200mAh
Memory •       RAM: 2GB

•       ROM: 16GB

Music/Video •       Music formats: MP3/MID/AMR/3GP/MP4/M4A/AAC/WAV/ OGG/FLAC/MKV

•       Video formats: 3GP/MP4/WEBM/MKV

Operating System •       Android 5.0
Emotion UI Version •       EMUI 3.1
Size and weight •       143×70.6×7.7

•       131g with battery

 

More info at www.huawei.com or on Facebook at www.facebook.com/HuaweiDeviceMY

 

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