The Miss Universe Malaysia Organization (MUMO) announced a significant shift in its entry requirements for the prestigious Miss Universe Malaysia pageant on 4 July 2024. In the press conference held at MYEG Tower, National Director Eleen Yong unveiled a new era of inclusivity for the competition by removing the upper age limit and extending invitations to married, divorced, and mothers.

This transformative decision marks a departure from previous restrictions that limited participation to single, unmarried women aged 28 or under. MUMO is proud to be at the forefront of this evolution, demonstrating its commitment to listening to the Malaysian public and fostering a more representative platform that celebrates diversity and empowerment.

Miss Universe Malaysia provides an unparalleled opportunity for ambitious Malaysian women to showcase their talents, intelligence, and beauty while advocating for causes they are passionate about. The winner will proudly represent Malaysia on the global Miss Universe stage. By expanding eligibility, MUMO aims to create a pageant that reflects the rich tapestry of Malaysian women and their diverse experiences.

“We are excited to introduce fresh concepts that will elevate this prestigious event to new heights. Our vision is to empower and celebrate the incredible women of Malaysia, showcasing their talents, intelligence, and beauty on a global stage. We believe in the power of this platform to transform lives and inspire future generations.”

Eleen Yong – National Director of Miss Universe Malaysia Organization

Eleen Yong, a renowned figure in the fashion industry and former Miss Malaysia International Model 2009, brings her expertise and passion for women’s empowerment to her role as National Director. With an impressive career spanning runway shows in fashion capitals like Milan and choreographing high-profile events such as the Bonia Fashion Show and Mrs. Tourism Queen International World, Yong is poised to revitalize and elevate the Miss Universe Malaysia pageant.

Beyond personal growth and empowerment, Miss Universe Malaysia offers contestants a platform to build successful careers. Past winners have achieved remarkable success in modelling, securing lucrative contracts with international brands, and becoming influential advocates for social causes. The pageant also equips contestants with invaluable skills in public speaking, media relations, and personal branding, opening doors to diverse opportunities in entertainment, fashion, and philanthropy.

With the official launch of the call for entries, MUMO invites all eligible (non-Muslim) women aged 18 and above to seize this extraordinary opportunity to compete for the coveted Miss Universe Malaysia title. As the pageant unfolds, it promises to be a celebration of female empowerment and inspiration for women across Malaysia. Under the dynamic leadership of Eleen Yong, Miss Universe Malaysia is poised to become a beacon of inclusivity and a catalyst for positive change.

For more information about Miss Universe Malaysia and/or to submit your application for the call for entry, head over to https://mumo.com.my/registration-form/ or contact the MUMO office at +603 7664 8000

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Photo credits: MUMO and author’s own