Celebrate the Mid-Autumn Festival with Guinness Mooncakes

The Beer Factory (TBF) has collaborated once again with Malaysia’s favourite stout, Guinness, to create limited-edition Guinness Snowskin Mooncakes for the forthcoming Mid-Autumn festival.

The limited-edition mooncakes this time have a more prominent and balanced flavour profile. The mix of an alcohol-infused golden bean paste centre, deep roasted Guinness flavour, and chocolate-infused lotus paste wrapped in silky snowskin offers a harmonious and enchanting taste experience.

Ideal for gifting, or even to be savoured together with loved ones, the mooncakes come in packaging designed with a blend of modernity and a touch of retro to capture the essence of the festival. Each pack is priced at RM88 and contains two (2) pieces of mooncakes.

“The wait is finally over for lovers of the iconic Guinness Snowskin Mooncakes. We have meticulously sourced the finest ingredients to ensure the utmost quality and consistency in every bite of this delightful delicacy to deliver an enhanced flavour profile. This reflects our unwavering commitment to deliver the best mooncake experience to our cherished customers who always look forward to celebrating the Mid-Autumn Festival with our mooncakes.”
Kent Chua, TBF founder

“We are thrilled to partner with TBF once again to add a dash of magic to the ways our fans celebrate the Mid-Autumn Festival with the iconic Guinness Snowskin Mooncakes. At the heart of the brand’s DNA, Guinness is all about bringing people together, which is also the essence of this much-celebrated festival. Our mooncakes are the perfect accompaniment, sure to elevate the festivities.”
Shaun Lim, Marketing Manager of Guinness Malaysia

For more information and to purchase the exclusive Guinness Snowskin Mooncakes, head over to the-beer-factory.com/product/guinness-snowskin-mooncake/

*Guinness Snowskin Mooncakes can be picked up from the following TBF outlets, upon successful purchase via the website, between 3 pm and 6 pm:

TBF Hartamas
TBF SS2
TBF Bandar Puteri Puchong
TBF Sunway Giza
TBF Rawang
TBF Taman Midah Cheras
TBF EcoHill Semenyih
TBF Sunway Geo
TBF Kiara Bay Kepong
TBF Summerton Penang
TBF Raja Uda Butterworth
TBF Eco Bloom Simpang Ampat
TBF Melaka

Guinness Flavour by Fire Festival 2023 at Sentul Depot

Several members from the Guinness Malaysia and Singapore team and Heineken Malaysia Berhad management

The Guinness Flavour By Fire Festival was held in Sentul Depot from August 18 to August 20, 2023. The festival was a fiery celebration that featured a tempting combination of Guinness-infused flame-cooked delicacies, igniting unforgettable memories and propelling taste buds on a voyage beyond the ordinary.

Guinness Flavour By Fire featured an 11-strong culinary lineup, over 20 open-flame grills, and 27 taps of smooth and creamy Guinness Draught. The celebration offered attendees an unforgettable trip via the power of fire and Guinness’s rich, distinctive flavour, which is obtained from fire-roasting its barleys at precisely 232 degrees Celsius.

“We are delighted to receive an incredible response to our unique festival, which takes the taste experience beyond the ordinary. Guinness has a rich, distinctive flavour that is a favourite among chefs and drinkers alike, and when combined with the transformative power of fire, it creates a truly unforgettable culinary experience. Guinness is always looking for new and exciting ways to bring our brand values of power, goodness, and communion to life in an engaging and immersive way. Our festival is the perfect occasion for people to come together for an authentic Guinness experience and create unforgettable memories,”
Shaun Lim, Marketing Manager – Wheat Beer, Stout & Diageo Brands at HEINEKEN Malaysia Berhad.

Food was prepared by renowned masters in the art of grill cooking namely, Chef Franky of Arthur’s Storehouse, rock & roll chefs Johnny and Sherson of Kitchen Mafia, culinary innovator Chef Navin Karu of Big Boyz Barbecue, foodie favourites like Yat Sing Smokehouse, KAO BBQ, and Tipsy Boar. Undisclosed Location, Shucked Oysters & Seafood Bar, TNR by Sean & Angie, Bacon It and Caketella also featured their unique Guinness infusion offerings at the festival.

The festival featured a selection of flame-cooked, Guinness-infused dishes – from lamb ribs to grilled salmon, artisanal burgers, and Guinness-infused desserts. There was also a range of vegetarian and dessert options to bring a complete offering to the festival with something extraordinary for everyone.

There was a line-up of local artists, each day featuring five live acts. On the festival’s opening day, a$ix, Lost Spaces, Resort, Talitha, and Darren Ashley, rocked the stage. The weekend line-up included Samantha Diana, Masia One, K-town Clan featuring Jerryca Misty & DJ Yauzzy, Saint Kylo, STREETCODE, Skies Are Red, Billie Blue & The Nowhere Men, Blister and 9 Lives Band featuring Joy Victor & Muzza!

The Guinness STOUTie machine was popular among attendees who lined up to get their selfies printed onto the creamy head of their Guinness, while the Guinness Long Bar Challenge – was where Guinness fans tried to precisely slide a bottle of Guinness down the bar to win themselves exclusive Guinness merchandise.

For more information about the Guinness Flavour By Fire festival, head over to https://www.guinnessflavourbyfire.my/