News

News – October 2020

AmBank Launches New Cash Rebate Credit Card

Aaron Loo, Managing Director, Retail Banking, AmBank, Dato’ Sulaiman Mohd Tahir, Group Chief Executive Officer, AmBank Group and Ng Kong Boon, Visa Country Manager for Malaysia at the official launch of AmBank Cash Rebate Credit Card in partnership with VISA (left to right)

AmBank and Visa officially launched their strategic partnership on 26 October 2020 in Kuala Lumpur, in a bid to elevate its credit card propositions and offerings to the market, the first among local banks in the industry. The first initiative to complement its partnership with VISA is the launch of the new cash rebate credit card.

The AmBank cash rebate credit card is launched to meet the new normal needs of customers, with a unique proposition that rewards cash rebates on groceries, pharmacy and online spends (including eWallet reloads), aimed to address present consumer spending behaviours on essentials. With this credit card customers get up to 8% cash rebate on these categories.

“We are pleased to collaborate with VISA in our quest to provide seamless spending experience and attractive rewards for our customers. With the current spending behaviours, we are launching a card which would suit our cardholders’ needs. Hence the reason why we have specifically chosen these three categories – groceries, pharmacy and online to make essential spend more affordable for our customers,” said Aaron Loo, Managing Director, Retail Banking, AmBank.

Customers can enjoy cash rebate on their necessities when they buy groceries at various prominent grocers such as Jaya Grocer, Giant, Tesco, AEON, Village Grocer, Mercato, Cold Storage and Econsave. As for spend at pharmacies, customers are able to enjoy cash rebate at Caring, Guardian, Watson and Big Pharmacy, among others. In addition, customers will be rewarded with unlimited 0.1% cash back on all other eligible retail spend.

On top of cash rebate on spending, this new card also offers 10% credit card interest rebate. Customers can enjoy all these attractive features at no fee, as the annual fee for this card is waived.

“We are extremely excited to partner AmBank to introduce this new credit card product that reward Visa cardholders cashback for any essential goods and online purchases. The pandemic has accelerated the adoption of digital commerce, and from our data, we see that one in five active Visa cardholders who did not previously make an online purchase last year, did their first online shopping transaction during first half of this year. The top categories of spend include essential goods, which is aligned with the cashback rewards that we are giving our cardholders,” said Ng Kong Boon, Visa Country Manager for Malaysia.  

As part of the launch offer, new applicants for this card will be eligible for an additional 30% cashback when they apply, activate and spend a minimum of RM500 from now till 31 December 2020.

To further reward its customers, AmBank cardholders will also enjoy RM30 cashback, RM30 OFF or 30% OFF from Christy Ng, Lazada, Madam Kwan’s,  Shopee, Shell, ZALORA and many more popular merchant stores from AmBank’s Amazing 30 promo campaign which was launched recently.

To apply for the AmBank Cash Rebate Credit Card, head over to ambank.com.my/agr


Amazin’ Graze 2020 Holiday Collection

In the spirit of the festive season, Amazin’ Graze launched its 2020 Holiday Collection, featuring mouthwatering, limited-edition flavours and whimsical merchandise designed by Malaysian artist MayLii Koo, of A Liittle Lamp. The brand has also released a Nut Butter Variety box which features its classic nut butters and the all-natural peanut butters that have just been added to their extensive range of products. These exciting new releases are the latest products launched in line with Amazin’ Graze’s mission to spread joy and share the magic of healthy eating.

This year, Amazin’ Graze has three (3) limited edition products under its Holiday Collection – Cherry Peppermint Brownie Chips, a festive twist on one of the brand’s newest best selling products; White Chocolate Cranberry Granola, an indulgently, zesty version of their classic range; and Chocolate-coated Almonds and Strawberries for a healthy, all-natural treat!

The Cherry Peppermint Brownie Chips features a combination of juicy cherries, refreshing peppermint, cranberry seeds, and fibre-packed coconut shreds on an layer of dark chocolate. The positive response to the launch of Brownie Chips in July spurred the creation of a seasonal version of the best-selling product. 

The White Chocolate Cranberry Granola was created from a base of traditional rolled oats, honey, and cranberry seeds, spiced with fresh orange zest and cinnamon, and rounded off perfectly with a medley of cacao nibs, buttery pecans, and creamy cashews.

These two products feature a superfood that has never been used before by a Malaysian brand – cranberry seeds.​ The seeds of cranberries are exceptionally rich in phenolic phytochemicals which is known as an effective antioxidant, packed with fibre, heart-healthy Omega-3 fatty acids, and contain antibacterial properties that can help prevent urinary tract infections (UTIs).

The final addition to the limited edition Holiday Collection are Chocolate-coated Almonds and Strawberries, which​ features earthy almonds and tangy freeze-dried strawberries covered with a layer of 67% dark chocolate.

For the second year running, Amazin’ Graze has worked with a local Malaysian artist to design the exclusive Holiday Collection. Since its inception, Amazin’ Graze has championed homegrown businesses in Southeast Asia, and by extension, local artists. Among the local artists the brand has partnered with over the years are illustrators Chan Yee Von of Whimsiwhimsical (Festive Collection, 2019) and TinyType (Spring Collection, 2019).

The Amazin’ Graze 2020 Holiday Collection designed by MayLii Koo of A Liittle Lamp features Grace, a cheerful little girl who works with her forest friends Chi Chi the bird, Atlas the polar bear, Theo the penguin, Miranda the giraffe, Peter the deer, and Tammy the Chipmunk to gather fresh ingredients to create the delightful Holiday Collection products. These endearing animal friends are also featured on stylish mid-length socks with bright colours.

This year, the brand is also partnering with locally celebrated brands for two unique campaigns. The Collect ’Em All contest campaign will feature KLoé Hotel as the official hotel partner and e-commerce platform, Shopee as an official partner. For the Self Love Holiday Kit campaign, Amazin’ Graze will partner with Nom Studio, local curators of bespoke pottery; and The Mineraw, purveyors of handcrafted natural skincare & beauty products using raw, natural & cruelty-free ingredients.

You can purchase the Amazin’ Graze 2020 Holiday Collection online at www.amazingraze.co​ starting 19 October 2020, and also in selected retail stores and supermarkets.. The Merry Gift Box retails at RM45.90, the Festive Granola Box at RM39.90, while the Festive Nut Butter Variety Box is priced at RM42.90


Photo credits: Ambank and Amazin Graze

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About Tim Chew

Managing Editor and Founder of MHB Digital - http://mhbdigital.com More than 15 years of media, marketing, and management experience with various media owners and publishers.

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