The colour blue has been the mainstay of fashion and style for a long time. This timeless colour is popular in the world of apparel, and constantly appears on runways of fashion. It easily pairs with the deeper tones seen in Fall, and also adds an attractive contrast to a lighter toned ensembles in the Spring; giving consumers who invest in a blue accessory lots of versatility.
Always at the forefront of fashion, GUESS continues to create its watches with a unique blue tone that has been developed exclusively for the bran, offering new easy-to-match, eye-catching wrist accessories. The unique blue tone is exclusive to GUESS and no other fashion watch brand has the exact same blue.
The Blue watches have designs for both men and ladies and are dynamic and denim friendly, pairing easily with a variety of tones including Rose Gold, Silver, White, Gun Metal, etc. etc. The new collection also includes the trend of Camo and military inspired designs with the new BLUE camo series.
Blue styles are created in a variety of ways in the GUESS Watch collection including dial details, nylon straps, denim straps (which are iconic to the GUESS brand), special thermo pattern technology, and smooth and textured silicone straps.
For ladies, the new collection pairs easily with many different types of looks be it casual or formal, and will be the accessory that will garner attention and accentuate your look. Create a bold statement with the denim straps, or opt for a more stylish approach with the steel bracelet, there’s a GUESS Blue timepiece for every occasion!
For men – Blue is and will always be a strong and meaningful colour story in men’s fashions. From denim to accessories, guys feel confident wearing blue. This season GUESS has a variety of timepieces for men, even one that combines its unique blue shade with unpredictable combinations of rose gold and honey brown leathers.
GUESS Watches – Blue Debut Rigor Mini Sunrise – Brilliant, Bold, and Breathtaking
Sometimes you just want a watch that’s both sporty and elegant and that where the new GUESS Watches – Blue Debut Rigor Mini Sunrise comes in. The watch features a new clean chronograph-look, and is coloured in GUESS’s brilliant blue hue from bracelet to bezel, accommodating a variety of wrist sizes with its mid-size case.
The dial has Roman numeral markers that adds depth and some class to the sea of blue, and is complemented by the sleek shine created by the polished blue IP plating. This one-of-a-kind timepiece is subtly stylish and sporty and is sure to garner lots of attention from your very jealous friends!
For the guys, the Blue Debut Rigor Mini Sunrise utilises the RIGOR silhouette, and features a combination of brushed and polished finishes on both the case and bracelet that just oozes class. The masculine case with screw details comes with an etched top ring and oversized textured crown surround the carbon fibre-inspired multifunction dial. To prove that sometimes form and function can go hand in hand, the display also features the day and date, useful for every male. The combination of textures, treatments and distinguishing blue colour will definitely grab the attention of the opposite sex and make you the envy of your fellow men.
GUESS Watches – Blue Print Rigor Jet Setter Series
The RIGOR range is inspired by GUESS’s signature style, and the watches feature industrial-styled screw details on a silver tone case and a unique etched top ring in polished rose gold tone. As denim never goes out of style and is a mainstay of chic casual wear, the ladies timepiece comes with a strap of denim backed with comfortable genuine leather and a pop of white stitching to give some highlights.
The multifunction dial features a denim-inspired design, and a small amount of glitz on the top ring and dial, to give the wearer just the right amount of bling to be noticed, but not too much as to be gaudy.
For the males, GUESS’s blue print features a combination of textures, treatments and finishes in the unique blue hue. RIGOR is built using the signature men’s silhouette and style, featuring a form-fitting blue silicone strap that pairs with a matching etched top ring and multifunction dial with honeycomb patterned details.
The rose gold toned case, oversized crown and dial markers are masculine features that’s sure to be appreciated by the fashion savvy modern male!
Beyond Blue Print – GUESS Watches Honey Browns, Rose Golds and Blue Hues Timepieces for Men
For those who prefer leather straps, there’s also the Guess Blue collection with a sleek honey brown strap in genuine leather with contrasting white stitching which exudes vintage appeal. The watch is paired with a polished rose gold tone case that protects a chronograph movement, while a matching top ring with quietly defined notches adds the right amount of detailing.
The colour of blue is expressed in the dial with intricate markings, as seen in luxury sport time pieces. The combination of colours, the unique blue hue and the vintage aesthetics portrays a balances of classic sportiness and will show that the wearer definitely has a sense of style!
There’s also the non-chronograph version with more subtle styling, but with the same blue print of tones – honey brown, rose gold and blue – which gives a more classic feel. The luxe honey brown strap pairs with a rose gold tone case and subtle crown on the right side for a minimalistic feel. The blue dial is enhanced with oversized numeric markers at the 6, 9 and 12 o’clock positions with a large date window at 3 o’clock. Simplicity at its finest!
Here’s the Guess Blue Collection commercial.
For more info or to find the nearest store, head over to http://guesswatches.com/
GUESS Holiday 2014 Advertising Campaign with
Chinese Photographer Chen Man
GUESS introduces its new advertising campaign for the holiday season which was shot in Japan by acclaimed photographer, Chen Man. The campaign used Mount Fuji and the fields of Tokyo as a stunning backdrop, and is a unique pairing of Eastern and Western cultures where the traditional Japanese surroundings contrast against GUESS’ contemporary apparel and accessories. Chen Man used very vivid colours, and mixing of cultural influences to produce these attention grabbing photographs starring GUESS Girls Megan Williams and Karmay Ngaia, who are both young and full of energy yet from vastly different worlds. The campaign depicts a journey of their global friendship, set against Japan’s most picturesque locations.
View more photos from the shoot at http://www.guess.com/en/#guess_campaign